The “Berlin 89/09” exhibition shows many works of internationally renowned artists, dealing with the sometimes dramatic, sometimes imperceptible changes to the architectural and urban structure of the capital city.
For it, Thoma+Schekorr developed a suitable campaign. Its central motif returns the viewer suddenly to the starting point after the fall of the Wall and helps him find new perspectives between searching for traces of the past and utopian futures. Many communications measures were developed and implemented in the scope of the campaign, ranging from posters, advertisements and flyers to building signage, exhibition setup and an extensive exhibition catalogue.
(Image 1: Nina Straßgütl)